S2, E2: Thinking about the change process when creating and delivering programs

In episode 2 of the Next Step to Success podcast, Darrell Dromgoole discusses how Extension educators can think about Rogers (2003) Diffusion of Innovations theory when creating and delivering educational programs.

Darrell talks about the process that individuals go through when adopting a new technology or practice, the characteristics of those new ideas, and the adopter categories that individuals fall into.

If you would like more information about this topics, please visit our blog post about The Adoption-Diffusion Process.

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