Branding the agencies of Texas A&M AgriLife

On September 1, 2012, Texas A&M AgriLife agencies enter into a new era–with new new names and new branding. In addition to new logos and marks, there are new collateral materials and new guidelines for embracing the brand. Here you’ll find resources, information, and answers to implementing the new names and marks.

  1. What do I do first?   Start with our brand transition page to tell you how we are moving forward and your part in the transition to the new brand.
  2. How do I use the brand? Is it “A&M AgriLife” or “AGRILIFE?” How do I answer the phone? What about our social media pages? These are all good questions and we’ve assembled a Brand Basics” page to help you with Agency references, logo usage, choice of colors, and more.
  3. Where do I find logos and templates? We’ve assembled pages for each agency where you can download logos in different formats as well as other templates. As we rollout more and more, we’ll be adding them to their respective agency pages to make it easy to find and access.
  4. What if I have other questions? We have taken the more frequently asked questions and assembled them with answers on this page. This provides a good set of responses for questions we’ve been getting since the name change was first discussed.

For anything else, you can contact John Chivvis in AgriLife Communications at chiv@tamu.edu or (979) 845-2601.

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