APRIL 2012
During April, the educational media team worked on publications covering topics that might be considered spring-like, such as seasonal produce, good nutrition, nature tourism and wildlife recreation. Here’s a list of them:
• Coloring Our Plates with Vegetables and Fruits
• Irrigation Monitoring with Soil Sensors
• Measuring Air Quality in Rural Areas
• Fairy Ring Prevention and Control
• Coloring Our Children’s Plates with Vegetables and Fruits
• Cooking Well with Diabetes
• Special Food Needs (D-1284)
• Economics of Wildlife Recreation in Texas (E-323)
• Marketing and Nature Tourism (Adventure, Agritourism, Fishing and Hunting) (E-324)
• Texas Well-Owners Network
• Keys to Managing Poultry Litter
Team members also: edited and uploaded a “Dinner Tonight” video on Sausage Skillet Supper to YouTube; helped develop a script for a rainwater harvesting video to be produced this summer; worked on the Wounded Warrior video series; revised the Cooking Well with Diabetes disk and delivered 20 copies; and outsourced production of 300 disks for Buckskin Brigades camps.
They also compiled a list of 164 online courses currently offered by Texas AgriLife Extension Service faculty.
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Members of the Web team were busy this month too. They set up sites live in the new WordPress theme:
- Corpus Christy Center: ccag.tamu.edu
- Bexar county office: bexar-tx.tamu.edu
- pulse.tamu.edu
- ipm.tamu.edu
- texasdairymatters.org
- today.agrilife.org
They created a new responsive theme for Master Naturalists and made it available for chapters across the state; beta tested AgriLife Today with members of the media relations team; and are working on sites for the Beaumont Center and communities.tamu.edu.
Projects in progress are:
- FAZD
- College Giving site
- Research site redesign (agrilife.org/research-test)
- WFSC
- HUB vendor feedback page
- Borlaug plant genomics/biotech website
- telp.tamu.edu
- agrilife.org/txipm
- Animal science department
- Peanut.tamu.edu
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The media relations team had a busy month as well. During April they produced several news articles, including:
- Auvermann awarded Superior Service by AgriLife Extension
- AgriLife Extension’s Bexar County office ‘abuzz’ May 18 with Beekeeping Basics
- AgEco Team Superior Service Award
- Dr. Pablo Pinedo is looking to see if there is a difference in longevity of dairy cattle based on breed
- Vernon bunch’s Superior Service Award
- Jerri Hamar Superior Service Award
- Former student did botanical drawings which inspired a line of floral clothing and accessories, all are on exhibit at the Benz School of Floral Design
- Jon Green’s Superior Service Award
- Travis Miller gives insight into what Texans are facing after the drought of 2011
- Kim Adcock’s Superior Service Award
The Superior Service award stories will be posted to the website only, but will be available for local news media.
In addition, team members: wrote a brief to provide media support for a proposed voluntary veterinarian audit/training program led by Extension in partnership with the veterinarian school; attended the TEEM (Texas Extension Emergency Management) meeting; presented a drought JIC overview for the TEEM meeting; helped with the Sonora Station’s first “Neighbor Meeting Neighbor” program to assist “old” landowners and “new” landowners to meet and to learn about the station; served as “secret” judge for the district 4-H photo contest; and helped plan another meeting of the Agricultural Communicators in the High Plains commodity communicators meeting next month in Lubbock.








